Make Sure You Have 500 Words
Website design trends have been moving toward highly visual sites with minimal content, this can be beautiful, but there is a minimum needed to rank on Google. We test basic SEO factors including content volume and keyword density. These studies show that content volume plays a HUGE factor in rankings, as does keyword density.
Content must teach, explain, inform and answer questions. So you must plan on having plenty of content on every page if you intend to capture search engine rankings. It is good for your users, and it is good for Google.
Include a minimum of 200 words on any web page that you feel has SEO value. More is better, but don’t have so much content that the web page changes focus or gets confusing. 200 words that are highly focused on a single subject or some highly-related subjects are the bare minimum. Ideally, you’ll want 300 – 600 words, but 200 will do.